Archivo de la categoría: Proyectos 8 2016

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Aprende a crear contenido con inteligencia artificial 

Estamos inmersos en una era fascinante de transformación digital donde la inteligencia artificial juega un papel protagonista. Este impacto se refleja especialmente en la forma en la que creamos y consumimos contenidos. 

La integración de la inteligencia artificial en la creación de contenidos no es solo una moda pasajera; representa un paso revolucionario que abre un abanico de posibilidades para impulsar nuestra creatividad y eficiencia. 

Hasta ahora, crear contenido podía resultar una tarea laboriosa, pero le hemos dado un giro innovador con nuestro nuevo asistente de inteligencia artificial Jetpack AI Assistant, con el que puedes generar rápidamente cualquier tipo de contenido con solo pulsar un botón. 

Te proponemos un nuevo webinar para que aprendas a exprimir esta herramienta. 

Nuevo webinar: WordPress asistido por IA

En esta sesión aprenderás a aplicar toda la capacidad de Jetpack AI Assistant. Crea contenido desde cero, mejora la calidad del mismo o simplemente utilízalo para desbloquear tu mente y salir de la página en blanco. 

En este webinar encontrarás: 

  • Demostraciones en directo
  • Orientación sobre cómo generar ideas innovadoras, mejorar la gramática o ajustar el tono de tus publicaciones
  • Consideraciones a tener en cuenta para que tu contenido siga siendo auténtico e impactante
  • Sesión de preguntas y respuestas

Este webinar está diseñado para todo tipo de público, tanto si eres un usuario experimentado de WordPress como si estás empezando. Ofrecemos dos sesiones en febrero. 

Haz clic abajo para obtener toda la información y registrarte. 

Aprende más rápido para crecer más rápido con nuestros webinars

En WordPress.com seguimos ofreciéndote recursos para que puedas llevar tu web de WordPress.com a otro nivel.

Además, durante el mes de febrero, te invitamos a seguir participando en otros webinars donde trataremos temas clave para mejorar tu web. Descubre los secretos del SEO para aumentar la visibilidad de tu sitio y adéntrate en el arte de crear temas personalizados que harán que tu web sea única. 

Puedes encontrar toda la información en nuestro centro de aprendizaje. 

Crea un currículum espectacular con cualquier tema de WordPress.com

Si uno de tus objetivos para 2024 es darle un giro a tu carrera profesional, entonces te interesa renovar tu currículum. Estamos en un mundo en el que los bots revisan los currículums buscando palabras clave, así que hacer algo diferente (como crear una web solo para tu currículum) puede parecer arriesgado, pero te puede ayudar a destacar sobre los demás. Aunque no estés buscando activamente empleo, tener una web con tu currículum es una buena idea de cara a tu marca personal.

Hoy vamos a hablar sobre cómo puedes utilizar (casi) cualquier tema de WordPress.com para crear una web impresionante para tu currículum.

Un ejemplo con el tema Bibliophile.

1. Elige un tema

Para crear una web para tu currículum, no hace falta tener tanto en cuenta la estructura del tema como la estética general. Tanto si quieres un estilo jovial y retro como si prefieres uno más formal, piensa en tu sector y en lo que mejor te representa a ti. Cuando estés mirando la biblioteca de temas, fíjate en un tema que te llame la atención incluso antes de pararte en él: ese que te hacer pensar «¡Este me gusta!».

2. Publica los elementos del currículum como entradas

Cuando hayas elegido un tema, empieza a añadir contenido. Haz que cada sección de tu currículum sea una entrada:

  • Perfil profesional 
  • Formación
  • Experiencia laboral 1 
  • Experiencia laboral 2
  • Experiencia laboral 3
  • Títulos y otras competencias 

Según cómo sea el tema, puedes tener que publicarlas en un orden específico para que quede mejor visualmente. Por ejemplo, pon tu perfil profesional al principio, después tu experiencia laboral más reciente, etc. También puedes modificar las fechas de publicación para mover las secciones y que se ajusten mejor al tema que has elegido.

3. Añade páginas. 

Además de utilizar entradas para organizar los elementos de tu currículum, también deberías incluir al menos dos páginas más:

  • Sobre mí
  • Contacto

En la página «Sobre mí», no te cortes en contar tu historia de una forma más distendida, pero sin perder el nivel adecuado de profesionalidad que se espera en tu sector. En la página de contacto, puedes utilizar nuestro bloque Formulario de contacto o simplemente mencionar tu dirección de correo electrónico (no es recomendable publicar tu número de teléfono directamente en tu web).

Si le das al botón «Previsualizar y personalizar» en cualquier tema, aparecerá una pantalla donde podrás ver una vista previa de tu web con dicho tema. ¡Pruébalo! Este es un ejemplo con el tema Pixl.

Quizá te interese añadir otras páginas, según tu carrera profesional.

  • Si eres escritor o artista, es una buena idea añadir páginas de «Porfolio» o «Ejemplos de trabajos».
  • Si eres ingeniero de software, tener un escaparate de proyectos o snippets de código en los que hayas trabajado puede darle valor a tu currículum. 
  • Si tienes recomendaciones de LinkedIn u otros comentarios sobre tu trabajo añade una página de recomendaciones.

Para terminar, no importa el campo en que te muevas, páginas como «Aficiones» o «Voluntariado» pueden reflejar tu esencia personal y dejar ver a los potenciales empleadores que no eres un robot sin mente.

4. ¡Lánzala y mantenla actualizada!

Este es un ejemplo con un tema de corte divertido y nostálgico como el tema Dos.

Una vez que hayas publicado tus páginas y entradas, ¡comparte tu web con el mundo! O, como decimos por aquí, lánzala. Comparte tu nueva y reluciente web en tus redes sociales, incluye la URL en los documentos o archivos PDF de los currículums que envíes y ponla también en la firma de tus correos electrónicos.

Tanto si estás en búsqueda activa de empleo como si no, no olvides actualizar periódicamente tu web con cualquier nuevo trabajo, rol, título, etc.

Unleash Your Creativity With Our “Design Your Own Theme” Webinar

Selecting the design of your website is a critical initial step in establishing your online identity. Our “Design Your Own Theme” feature is a game-changer, offering a variety of Block Patterns to create a unique aesthetic. These Block Patterns provide tremendous flexibility, enabling you to mix and match design elements with ease, ensuring a truly custom and cohesive look across your site.

With an intuitive drag-and-drop interface, our design assembler enables quick layout and style changes. You can easily add, remove, or reposition sections of your website, bypassing the need for complex manual editing. Ultimately, it allows you to explore our diverse design concepts in a user-friendly setting.

We’re offering two sessions of this informative webinar—February 13 and February 28—where we will illustrate how to build a custom website using this innovative tool. The webinar is 100% free to attend and will include a live Q&A session to address all your questions.

More February webinars: SEO Foundations and AI-Assisted WordPress

SEO Foundations

Elevate your website’s visibility with our “SEO Foundations” webinar. Delve into essential techniques as well as how our built-in tools can transform your site’s search engine performance. Our Happiness Engineers will guide you through integrating effective SEO strategies so that readers and customers will find you with ease.

AI-Assisted WordPress

Transform your approach to content creation with our “AI-Assisted WordPress” webinar. We’ll guide you through using our innovative Jetpack AI Assistant, which has been built help you brainstorm, edit, and generally assist all your writing efforts. Join us and step into a new realm of efficient and creative content production.

Congratulations to Everyone Who Completed Bloganuary 2024! 

On January 1, you came together from all corners of the globe, ready to answer the call of our Bloganuary challenge and write for 31 straight days. And, oh, how you wrote! 

6,140 people published at least one blog post during the challenge. A total of 33,639 blog posts were published throughout the month, answering the daily prompts and tagged with #bloganuary. All those posts reached an audience of 6,262,733 readers. That’s more than the population of Denmark!

But that’s just the beginning.

  • 401,355 people clicked the “Like” button on Bloganuary posts.
  • 34,403 people left comments.
  • Posts were written in 11 languages.
  • 152 people published blog posts answering all 31 prompts—wow!

Though we’re incredibly proud of all our Bloganuary participants, that last number is especially impressive. Life has a way of getting in the way of any creative pursuit, yet 152 bloggers stared down writer’s block, hectic schedules, overtime at work, family obligations, and who knows what else—and still published a blog post every. Single. Day.

Here’s to you, the winners of Bloganuary 2024!

Thank you to everyone who participated in Bloganuary last month. The community of bloggers grew this year more than ever, and we can’t wait to see who takes on the challenge next year! 

Help us make Bloganuary even better by taking 3 minutes to share your thoughts about the challenge in the survey below:

Bringing You a Faster, More Secure Web: HTTP/3 Is Now Enabled for All Automattic Services

HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the web. It is built on top of a new protocol called QUIC, which is set to fix some limitations of the previous protocol versions. Without getting into technical details—though feel free to do so in the comments if you have questions—our users should see performance improvements across all metrics:

  • Reduced latency. Due to faster connection establishment (i.e. fewer round-trips), latency from connection setup is lower.
  • Multiplexing. That is, using a single connection for multiple resources. While this feature is present in HTTP/2, HTTP/3 has improved on it and fixed a problem called “head of line blocking.” This is a deficiency of the underlying protocol HTTP/2 was built on top, which requires packets to be in order before relaying them for processing.
  • Reliability. Designed to perform better in varying network environments, HTTP/3 uses modern algorithms to help it recover faster from lost data and busy networks.
  • Improved security. QUIC uses the latest cryptography protocols (TLSv1.3) to encrypt and secure data. More of the data is encrypted, which makes it harder for an attacker to tamper with or listen in on web requests.

Ultimately, HTTP/3 (on top of QUIC) has been designed to be updated in software, which allows for quicker improvements that don’t depend on underlying network infrastructure.

After about a month of preparing our infrastructure—including fixing bugs and upgrading our CDN—HTTP/3 was enabled for all of Automattic’s services on December 27th, 2023. It currently serves between ~25-35% of all traffic.

And now for some stats. For each of these, we want numbers to be lower after the switch, which ultimately means faster speeds across the board for our customers. Let’s look at three metrics in particular:

  • Time to First Byte (TTFB) measures the time between the request for a resource and when the first byte of a response arrives. 
  • Largest Contentful Paint (LCP) represents how quickly the main content of a web page is loaded.
  • Last Resource End (LRE) measures the time between the request for a resource and when the whole response has arrived.
Results for fast connections—low latency and high bandwidth

Improvements look pretty good for fast connections:

  • TTFB: 7.3%
  • LCP: 20.9%
  • LRE: 24.4%
Results for slow connections—high latency or low bandwidth

For slow connections, the results are even better:

  • TTFB: 27.4%
  • LCP: 32.5%
  • LRE: 35%

We are dedicated to providing our customer’s websites with the best possible performance. Enabling HTTP/3 is a step in that direction. See you on the QUIC side!

Automattic’s mission is to democratize publishing. To accomplish that, we’re hiring systems engineers to join the best infrastructure team on the planet. Learn more here.

Hot Off the Press: New WordPress.com Themes for January 2024

The WordPress.com team is always working on new design ideas to bring your website to life. Check out the latest themes in our library, including great options for small businesses, entrepreneurs in the coaching space, and a number of other beautiful and versatile designs.


Bookix

Your literary haven, on the web. This partner theme was designed with book lovers of all kinds in mind. Built-in features include curated collections, newsletter integration, robust search functionality, mobile-friendly responsiveness, and more. Whether you’re operating a physical bookstore or simply sharing your literary enthusiasm with the world, Bookix is the ideal block theme.

Click here to view a demo of this theme.


Annalee

Screenshots of various pages utilizing the Annalee theme on WordPress.com.

Annalee is tailor-made for personal coaches. Its front page is both streamlined and informative, while providing options for videos, images, courses, and more. Its design—characterized by pronounced contrasts in color and typography—exudes an approachable and welcoming ambiance. For any kind of coach looking to bolster their brand and professionalize their online presence, Annalee is the ticket.

Click here to view a demo of this theme.


Kaze

Image of the home page for Kaze theme on WordPress.com.

Kaze is a simple, three-column theme in which the left-hand column is a “sticky” menu while the right two columns scroll. The ample white space (or, in this case, black space) combined with a small font type makes for an elegant and modern vibe. Though this theme was created with architecture firms in mind, it’s suitable for any small business where design and professionalism are paramount.

Click here to view a demo of this theme.


Messagerie

Utilizing the familiar messaging interface that we all know and love, Messagerie brings a decidedly casual and playful style to your blog. Featuring stripped down text bubbles on a spare background, you don’t to have to worry about complicated extras or high-impact visuals—let the words speak for themselves.

Click here to view a demo of this theme.


Tronar

Built from the bones of one of our classic blogging themes (Resonar), Tronar provides a sleek design for bloggers that combines a little bit of old-school internet nostalgia with modern simplicity. With a large, immersive featured image/post at the top and a feed of posts below, your content is front and center with this theme.

Click here to view a demo of this theme.


To install any of the above themes, click the name of the theme you like, which brings you right to the installation page. Then click the “Activate this design” button. You can also click “Open live demo,” which brings up a clickable, scrollable version of the theme for you to preview.

Premium themes are available to use at no extra charge for customers on the Premium plan or above. Partner themes are third-party products that can be purchased for $79/year each.

You can explore all of our themes by navigating to the “Themes” page, which is found under “Appearance” in the left-side menu of your WordPress.com dashboard. Or you can click below:

Embrace the Future With AI-Assisted Content Creation

The digital landscape is evolving, and with it, the way we create and consume content is undergoing a remarkable transformation. As we stand at the cusp of a new era, the integration of Artificial Intelligence (AI) in content creation is not just a trend but a revolutionary step forward. 

Today, we’re excited to announce our latest resources that open the doors to this new world. 

New Course: Unlocking the Power of AI

This all-new course is an in-depth introduction to AI-assisted content creation, focused on functionality, practical application, and ethical implications of tools like ChatGPT. As with all of our courses, “Unlocking the Power of AI” is 100% free. 

Course features:

  • No registration required
  • Bite-size sections
  • Self-paced environment
  • Additional tips, resources & ideas
  • Engage with other students
  • Beginner/Intermediate flows 

Why this course matters now

In an age where content is king, staying ahead of the curve is crucial. AI-assisted content creation isn’t just about keeping up with the latest trends; it’s about setting the pace. Whether you’re a blogger, a digital marketer, or an entrepreneur, understanding how to leverage AI effectively can transform your content strategy. This course is designed to guide you through the nuances of AI tools, helping you to create content that resonates, engages, and inspires.

This course isn’t just about learning the ropes of AI. We’ll also explore the ethical implications of AI-generated content, understand the importance of authenticity, and learn to balance AI’s capabilities with your unique voice. We dig into hands-on practical strategies for using AI with various content types, from blogs to FAQs and beyond. The goal is to empower you with skills that go beyond the basics, giving you a competitive edge no matter your endeavor.

New Webinar: AI-Assisted WordPress

This engaging session complements our Unlocking the Power of AI course, showcasing the practical application of ChatGPT and the dynamic capabilities of the Jetpack AI Assistant that comes built-in to your WordPress.com site. Join us for a one-hour journey through the world of AI, where you’ll learn to craft compelling content with ease and precision.

What to expect in the webinar:

  • Live demonstrations: Experience the Jetpack AI Assistant in action, from creating engaging blog posts to refining content with smart editing tools. These live demos demystify AI content creation, offering easy-to-implement strategies.
  • Expert guidance: Learn how to generate innovative content ideas, perfect your grammar, and adjust the tone to match your brand’s voice.
  • Ethical considerations: Delve into the ethical implications of AI in content creation, ensuring your work remains authentic and impactful.
  • Q&A session: Have your queries answered in a live Q&A, where our experts will help you navigate challenges in AI-assisted content creation.

Perfect for beginners and intermediate learners, this webinar is a valuable addition to your learning journey. Elevate your content strategy and stay ahead in the digital landscape. We’re offering two sessions in January and three in February. Click below to learn more and register.

Ready to transform your content creation process?

Whether you’re looking to streamline your content creation process, enhance your creative output, or be in the know in an ever-evolving digital world, the combination of our AI-focused course and webinar is your key. The future is AI-assisted, and it’s brighter than ever.

Join us in embracing the future of content creation, where AI and human creativity merge to create something truly extraordinary.

Charting a Course to Success: How Unite Experience Navigates the Marketing Landscape

In the dynamic world of online marketing, Jenn Brabbins stands out, carving her own path as a digital marketer. With twelve years of experience in the field, she founded Unite Experience, an integrated marketing consultancy business, helping to demystify new digital landscapes for small businesses and startups.

Like many entrepreneurs, Jenn is always working to stay on the cutting edge of what it means to be successful as a digital marketer. She’s always learning and no two days at work are ever the same! Unite Experience provides a wide range of services, covering website optimization, social media management, paid advertising, affiliate marketing, development of brand guidelines, project management, and more. For small business owners who find themselves navigating unfamiliar territory in the realm of digital marketing, Jenn is here to offer guidance and expertise.

“I’m hoping to demystify the jargon around digital marketing for people who aren’t too familiar with how it works.”

She loves to immerse herself in a client’s business, mission, and values to learn how she can help them succeed—by improving search engine rankings, growing a social media following, or helping set up a newsletter, just for starters! Jenn measures her success simply: she’s only happy when her clients are.

On the horizon

Looking to the future, Jenn sees Unite Experience expanding to become a large and trusted community hub with a professional referral network for digital freelancers, including copywriters, designers, developers, and project managers. She will continue delivering consistent high-caliber and customized marketing solutions for small businesses, startups, and independent entrepreneurs. Her passion lies in ensuring the satisfaction of each and every one of her clients.

WordPress.com success stories like Jenn’s inspire confidence and motivation for aspiring entrepreneurs. Are you ready for your entrepreneurial journey to begin? Use coupon code wpsuccessue for 3 months free with the purchase of an annual plan. Visit WordPress.com or click below to get started:

Create a Stellar Resume Using Any WordPress.com Theme

If one of your 2024 goals is to take your career to the next level, it’s worth taking a hard look at your resume. In a world where bots are scanning resumes for keywords, doing something unique—like creating a website just for your resume—is perhaps risky, but can help you stand out from the pack. And even if you aren’t actively looking for a new workplace, having a resume-focused site is great for your personal brand. 

Today, we’re going to show you how to use (nearly) any WordPress.com theme to create a stellar resume website. 

An example using the Bibliophile theme.

1. Choose a theme. 

For the purposes of your resume site, think less about the structure of the theme and more about the overall aesthetics. Whether you’re going for fun and retro or more buttoned-up, think about your industry and what represents you most clearly. As you’re scrolling through our showcase, pay attention to any theme that stands out before you even really think about it—the one that makes you say, “Ooh, that one is cool.”

2. Publish your resume items as posts. 

Once you select a theme, start adding content. Turn each section of your resume into its own post: 

  • Career objective and personal statement 
  • Education 
  • Work experience #1 
  • Work experience #2 
  • Work experience #3 
  • Certifications, memberships, and additional skills 

Depending on the theme, it may make sense to publish them in a specific order that reads the best on a visual level. For example, put your career objective at the top, then your most recent work experience, etc. You can also edit publish dates to move things around in the way that fits best with the theme you choose. 

3. Add pages 

In addition to utilizing posts that list out your resume items, you should also include at least two pages: 

  • About 
  • Contact 

On the “About” page, feel free to tell your story in a slightly more casual way—while still maintaining an appropriate level of professionalism for your industry. On the “Contact” page, you can either use our built-in Contact Form block or simply provide your email address. (We don’t recommend putting your phone number directly on your site.)  

If you hit the “Preview & Customize” button on any theme page, you’ll be brought to our site preview feature, which shows your site using that theme. Try it out! This is an example with the Pixl theme.

You might also want to add additional pages, depending on your career. 

  • If you’re a writer or artist, including a “Portfolio” or “Work Examples” page is a good idea.
  • For a software engineer, a showcase of projects or code snippets you worked on may be a valuable addition. 
  • If you have LinkedIn recommendations or other testimonials of your work, a “Testimonials” page may be in order. 

Finally, no matter your field, pages like “Hobbies” or “Volunteering” can add some personal flavor and show prospective employers that you’re more than just an automaton.  

4. Ship it, and update as needed! 

This is an example using the fun and nostalgic Dos theme.

Once your posts and pages are published, share your site with the world! Or, as we say around here: ship it. Share your shiny new site on social media, include the URL in any doc/PDF resumes you send out (cover letters, too), and add it to your email signature. 

Whether you’re searching for a job or not, be sure to actively update your site with any new jobs, roles, achievements, etc. 

Enhance Your Site’s Reach with Our Exclusive “SEO Foundations” Webinar

SEO, or search engine optimization, is an essential skill in the digital world, crucial for everyone from beginners to seasoned website operators. Understanding and effectively implementing SEO strategies can dramatically improve your website’s visibility and ranking on search engines, but where do you start?

Join us for our upcoming webinar, “SEO Foundations,” to discover techniques for improving your WordPress.com site’s visibility and attracting more visitors, which will set up a solid base for your online growth.

As with every webinar we offer, there is no cost to join. We conclude all webinars with a live Q&A session, where our Happiness Engineers are ready to answer all your WordPress-related questions.

In this informative session:

  • Our experienced WordPress.com Happiness Engineers will guide you through the fundamental concepts of SEO and demonstrate their seamless integration with WordPress.com sites
  • You’ll learn how to enhance your content with strategic use of keywords, categories, tags, and other native WordPress elements.
  • We’ll cover the effective use of Jetpack’s SEO tools, included with WordPress.com, to further elevate your site’s performance.

Finally, this webinar offers an introduction to SEO plugins, highlighting how they can complement and build upon the foundational SEO principles discussed, directly aiding in boosting your site’s search engine visibility and traffic potential.

Also presenting: “Design Your Own Theme”

Transform your website’s design with ease in our “Design Your Own Theme” webinar. Learn how to utilize predefined Block Patterns for swift and effective customization. Our user-friendly point-and-click interface simplifies layout alterations and enables creative design possibilities. Join our Happiness Engineers to expertly navigate these tools and create distinctive site layouts.